I have a saying, “100% of the photographs I do not take, will not sell.” So it stands to say that the more photographs I take the more opportunity I give myself. Wedding photographers have always known this to be true, which is why over time we’ve seen an evolution of what we offer our clients as final products.
Today I’m going to share with you a radical idea.
Honeymoon photography. I know at first it sounds like a crazy idea, but why not take a few minutes and read a bit further.
I don’t know who the first wedding photographer was, but you can bet that his or her first photographs were of the ceremony. And one can easily assume that wedding photographers soon after expanded their services to include the reception as well. From there came the Bridal session, and then the engagement The session.
One would think that with the natural progression of things, after adding first the reception then both the bridal and engagement portraits, that adding honeymoon photography would be next. But it would seem that this is not the case.
As it turns out, the industry of wedding photography skipped the natural progression and invented a completely new product, which is spread through most of the country. The day after sessions and trash the dress sessions have become an overnight fad. And why is this? My guess is that the mere thought of offering honeymoon photography to our clients seems so utterly impossible to sell that we had to add a completely new product so we can create more images to sell tour clients.
So I say now is the time to start offering honeymoon photography tour clients. It’s the final frontier for wedding photographers. It’s the next step. It’s the next thing we can offer that will allow us to take more photographs of our clients to provide us with more opportunity to sell additional images.
Join the Pro Photo Business Forum and lets discuss how to make this happen for your photography studio.
Examples of my honeymoon photography can be found on my site at http://www.solarisstudios.com 90% of the images that you see which are destination images were taken on my client’s honeymoons.
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Houston Wedding Photographer, Aric Hoek
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