The Pro Photo Business Forum

How Much is an Idea Worth?
Bryan Lindsey
BCL Photography – Houston Wedding Photographer

How much is an idea worth? An idea can be revolutionary, such as the idea of the wheel, or the light bulb. Ideas come to us while we’re in the shower, in the board room, or over a beer with a friend. But what keeps all our great ideas from materializing? Most often it is our lack of commitment to the idea – we are unable or unwilling to spend the resources necessary to make that idea into a reality. The idea sounds good at the time and the end results seem appealing, but when it is time to start putting the pieces in place, to roll up the sleeves, it is just too much work. So, the idea is abandoned. In this first instance, the idea itself is worthless.

But what if we follow through? What if we take that idea and ride it out, put a plan in place, and follow that plan toward the ultimate goal? The worst that can happen is that we fail. I contend that it is far better to try and then fail than to never try at all. Because we walk away from the experience with knowledge – what worked, what didn’t work, and why. In this second instance, the idea is worth the knowledge gained.

And what if we succeed? What if that simple idea blossoms into so much more? What if we see tangible results and meet our goals? Then, in this third instance, that original idea may become worth hundreds, thousands, or millions of dollars, perhaps even priceless.

There are tons of great ideas on The Pro Photo Business Forum. If we had 40 hours per week to study and implement all the collective knowledge that is located here, we would have an extremely high chance of succeeding. And what is the cost? $5 per month. $50 per year. What if we come across ONE idea that leads to ONE booking? Was that piece of information worth $5? Was it worth $50? Of course! And it will be worth more and more as our business grows. Would we pay $50 for a lead that you knew would turn into a booking? Of course! So why not spend $50 to arm yourself with the knowledge of highly successful professional photographers? Would you pay $50 to avoid a catastrophic business decision? Of course! We could go on and on.

If you are a photography professional at any level, or if you are trying to break into professional photography, this forum is for you. $5 a month has never been such a bargain.

Join The Pro Photo Business Forum.

Bryan Lindsey
BCL Photography
Houston Wedding and Portrait Photographer